Icon, the Mondadori Group’s male fashion and lifestyle brand is publishing a new special issue entitled brand “That’s Entertainment”. On newsstands from 21 September, the special issue is dedicated to all forms of entertainments, from cinema to TV series, music to art, as well as leisure and social media, with the aim of discovering what is entertainment today and who are the real protagonists of contemporary show business.

“Recent years have seen a revolution in the world of entertainment and beyond. Cinemas, theatres and stadiums have all been closed and all kinds of social event have been cancelled, as collective experience was substituted for the individual. As with all upheavals, something has been lost but something has also been created, and today the old and the new are not mutually exclusive but coexist. The only certainty we have is that there will always be someone who will want to entertain us, and we will always be happy to say yes,” said Andrea Tenerani, the editor of Icon.

To celebrate the world of entertainment, Icon has chosen four special personalities for its covers.
The actors Miguel Herrán and Jaime Lorente, stars of Money Heist, the most acclaimed Netflix series of recent years which is now in its fifth and final season. The two actors, who play the characters Rio and Denver respectively, reveal to Icon how a series that began so spectacularly can end: “By rediscovering the essence of the characters, what viewers fell in love with at the beginning: so, character. The war came later,” Lorente told the magazine.

And then the actor Adriano Giannini who talks about himself in an exclusive chat with Icon: from his 20-year career to the film with Nanni Moretti, love, friends and future projects.

The face of one of the other four covers is that of American actor Ethan Cutkosky. Born in 1999, he grew up with the character he plays in the TV series Shameless, maturing and changing with him to become one of the best-loved faces of his generation.

We also have the model and singer-songwriter Arsun Sorrenti, son of the famous fashion photographer Mario Sorrenti, who tells Icon about what it is like to be the only person who wants to make his living with music in a family dedicated to the visual arts.

The core of the magazine is fashion and style, which have always been the central focus of Icon: with exclusive interviews, insights and columns through which the magazine has become the spokesperson for the sector, its traditions and the values it embodies. A story based on Made in Italy with an always attentive eye on the emerging and artisan talents that make our country an example of excellence.

And don’t not miss the meeting with the designer Valentino, an authentic fashion icon who in an exclusive interview with Icon talks about his lucid vision of the present: “Today the internet and social media are at the centre of everything, conveying both the beautiful and the ugly. In my day, newspapers and magazines acted as a filter and helped to create the big names. I don’t think today’s blogs or Instagram do quite the same thing. I even doubt that in 50 years anyone will remember the talents discovered through them,” explains a designer that was always very careful not to crash and burn in his youth.
Plus Lawrence Steele, the new creative director of the Aspesi fashion house, is also among the personalities featured in the issue.

In the autumn there will be other news for Icon and – under the guidance of the editor Andrea Tenerani and Angelo Pannofino, Icon‘s new editor-at-large – coverage will expand from fashion to culture, art and society offering readers increasingly sought after and focused insights on male passions.

“My new assignment will start in October and I am looking forward to making a contribution to Icon. I like stories that surprise by connecting seemingly distant worlds, and it is this kind of surprise that we will try to give to our readers,” said Angelo Pannofino, editor-at-large of Icon.

The entertainment issue will also feature on Instagram and the Icon website, where the brand will continue to talk about the world of entertainment and the most important events with specials such as that created for the 78th edition of the Venice Film Festival, with interviews with protagonists, exclusive content and real-time updates, and the one dedicated to design and the new edition of the “Supersalone”.