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- Alice Cairati, the new communications and promotion manager of the Piemme, Sperling & Kupfer and Mondadori Electa publishing houses
Alice Cairati, the new communications and promotion manager of the Piemme, Sperling & Kupfer and Mondadori Electa publishing houses
Today, Alice Cairati takes up the position of Communications and Promotion Manager of the Piemme, Sperling & Kupfer and Electa publishing houses, reporting directly to General Manager Stefano Peccatori.
Born in Milan in 1984, she graduated from the University of Milan with honours in Philosophical Sciences. Cairati began her professional career with the Mondadori Group 13 years ago, at the Mondadori Electa publishing house. After three years of experience in marketing, she shifted to communications and events in 2014, before becoming Communications Manager for the Varia line of Mondadori Electa, Sperling & Kupfer, Piemme in 2019.
The new communications structure entrusted to Alice Cairati was designed to develop integrated communication plans, in which the press office, digital communications and promotion are coordinated strategically and effectively. In this respect, Cetta Leonardi is head of the Radio and TV Press and Promotion Office, Alessandro Ventura is head of the Digital Communications and Promotion Office, while Cairati remains responsible for the Events Office.