We would like to introduce you to the Communications team of our Business Unit Ragazzi (which deals with books for younger readers under the Mondadori, Rizzoli, Fabbri, Piemme, Battello a Vapore and Geronimo Stilton brands) and De Agostini Libri.
The team, under the leadership of Frida Sciolla, lends itself to enhancing the potential of the different brands to meet the challenges of a strategic and ever-changing market. The skills, creativity and passion of the team’s colleagues guarantee quality and innovation: from the press office and events of the B. U. Ragazzi (Adelio Reghezza, with Valeria Sampaoli, Giulia Geraci and Claudia Fachinetti) to the communication activities of De Agostini Libri and Utet (Francesca Pieri and Roberta Vitiello), passing through the schools project (Mariabeatrice Elvano).
“It is a vast and articulated area that lends itself to imagining new ways for books to inhabit unusual spaces, to multiply the opportunities for visibility of our brands’ proposals. I am very happy with the trust placed in me by the Mondadori Group,” says Frida Sciolla.