Grazia

“A virtual embrace between China and Italy is not just a hope as spring arrives, but also a symbol of sisterhood between nations. We will embrace again, and it will be wonderful. Meanwhile, read us and enjoy the triumph of the joy of living in our pages.  You are Grazia,” declared Silvia Grilli, editor of Grazia, the leading 100% Italian fashion brand, present around the world with 20 international editions, in her editorial in the issue on newsstands from Thursday 19 March.

A special issue, which in a difficult moment for everyone, brings together testimonies of positivity and energy, human warmth and strength, of hope and gratitude.

Grazia continues to evolve and reinforce its content and in this issue, the opening of the magazine is given over to messages from the editors of the 20 international editions and addressed to Italy and the world now caught up in a global emergency.

The news section is marked by the strapline: “We will embrace again” and examines the issues currently facing the world: doctors and nurses are celebrated, while well-known entrepreneurs and authoritative voices discuss how to rebuild the country.

The writer Luca Bianchini appreciates a rediscovered slowness, writer Camilla Baresani talks about the moment when we understood that alone we are nothing alone and that we can only face these difficulties together. Yet another writer, Daniela Delle Foglie, discusses our sentimental life in a time of virus, the influencer Iris Ferrari (with 3.2 million followers on TikTok) comments on the fact that kids are staying connected without meeting. While the author of the book Spillover, David Quammen demands limitations on the trading of wild animals and an Australian writer shares her experience of recovering from a catastrophe.

The magazine also finds space for naturalist Jane Goodall to talk about the strength of the universe that always protects life.

But Grazia è is also fashion: 100 exclusive pages to make you dream and relax, and a shooting produced by Grazia China dedicated to Italy with the hope that we will soon be able to overcome the emergency.

And, of course, a section dedicated to beauty: pages full of advice on how to always treat yourself well and choose the right products suitable for all types of women.

Great success for Evviva Sanremo: the exclusive party organised by Tv Sorrisi e Canzoni, Grazia and United Music, for the opening of the 70^th edition of the Italian Song Festival together with the protagonists of the event.

Tv Sorrisi e Canzoni, the leading weekly in the world of entertainment and historic point of reference for the Festival, Grazia, the fashion magazine that interprets Italian fashion and style, together with United Music, the digital audio project of  RadioMediaset, organised a special event that brought together the worlds that rotate around the three brands.

Music, glamour and an exceptional showcase animated an evening that was held at the Hotel Royal, where on Sunday 2 February over 300 guests gathered and were welcomed by Aldo Vitali, editor of Tv Sorrisi e Canzoni, Silvia Grilli, editor of Grazia, Paolo Salvaderi, chief executive of RadioMediaset and Rosanna Mani, head of show-business relations for Tv Sorrisi e Canzoni.

Also taking part were the artistic director and presenter Amadeus along with Fiorello, a fixed guest over the five evenings of the Festival and all of the artists in competition at Sanremo. Also present were Diletta Leotta and Emma D’Aquino, who will assist Amadeus on the stage of the Ariston Theatre.

They were joined by a number of personalities from the world of entertainment, cinema and fashion, including Francesca Cavallin, Federica Fontana and Eleonora Pedron.

Special guest, was  the Italo-American singer-songwriter LP, the star of a live performance who excited the guests with her unique voice and the rhythms of her hits, including Girls go wild, the most played track on radio in 2019.

The main sponsors of Evviva Sanremo: Lancia Ypsilon Monogram, Pianegonda Jewelry, Puig Italia with Good Girl di Carolina Herrera, Tescoma.

Grazia, the Mondadori Group magazine edited by Silvia Grilli presents Together – Made in Grazia the third collectors’ issue, available on newsstands and at selected bookshops from 17 September.

Following the first issue dedicated to great Italian talent and the second which explored the future, this new edition will examine issues such as: inclusion, the fight against prejudice and discrimination, safeguarding the planet, the battle against digital bullying and probes new ways of working “together” to build a better world and the necessity to get active to combat all forms of discrimination.

“If divisions prevent us from finding a better way, with this special publication we want to contribute to overcoming the barriers, advancing rights and their constant defence. Because rights are never definitive, but are always provisional if we do not continuously fight to safeguard them,” declared the editor of Grazia Silvia Grilli.

The most significant contributions to this issue are by: writer and winner of the Premio Strega Edoardo Albinati who describes the discovery of beauty in mental  distress, Marco Balzano winner of the Flaiano, Campiello, Bagutta prizes and the Prix Méditerranée who writes about the encounter of cultures that finally open up after a period of diffidence.

Also the writer Teresa Ciabatti interviews Renato Zero and does not refrain from singing of the utopia of a better world. Oscar-winner Jane Fonda reflects on the taboos in a society that excludes women because of their age while pop star Bebe Rexha makes peace with her body and recounts how only love and pride in ourselves can demolish discriminations against our bodies.

Another Oscar-winner, the director Oliver Stone, denounces the conformism of Hollywood, and in an intense interview with Pulitzer prize-winner Michael Cunningham, screenwriter Ivan Cotroneo looks at the fight against homophobia, which cannot exist without a fight against sexism, racism and anti-Semitism.

Extensive space is also given to fashion, with spectacular images in honour of an idea of beauty able to embrace also imperfections and articles inspired by nature and encounters between different cultures.

Together – Made in Grazia aims to probe the human soul, put itself in the shoes of others, and to embrace differences.

For Mediamond this third collection from Grazia once again confirms the great interest of the advertising market, marked by an excellent +23% increase in ad pages and a rise of +17% in ad revenues compared with the last issue published at the beginning of 2019.

Grazia, the leading 100% Italian fashion brand, is expanding its reach in Latin America. Thanks to a new licensing agreement signed between the Mondadori Group and Menta Comunicación, the publisher of the magazine in Mexico, from this month Grazia’s international network will have a new edition which will be distributed in Colombia, Perù and Panama.

The new monthly in spanish language, edited by Toni Salamanca, will offer readers in the three countries the unmistakeable mix of fashion, news and current affairs that has made the historic brand the most qualified point of reference for Made in Italy.

Grazia will now reach a total audience in Latin America of over 4 million readers in the 18 and 34 age range. Through the magazine, the web site and social media it will be a platform dedicated to luxury, fashion, beauty and lifestyle, able to respond to the needs and tastes of the public at all times.

Every month, the global multichannel system Grazia International Network, which operates in 23 countries, reaches an overall community of 15 million readers, with a monthly circulation of more than 10 million copies, and 35 million unique users and around 20 million followers on social media.

Silvia Grilli, editor of Grazia – the leading 100% Italian fashion brand present around the world with 20 international editions – has selected Chiara Ferragni as guest editor of the new issue of Grazia dedicated to female power and talent, on newsstands from Thursday 29 August. The world’s most followed female digital entrepreneur will also be the protagonist of the cover stories of Grazia in the UK, Germany, Holland, the Middle East and Russia.

For the first time in the role of guest editor, Chiara Ferragni, who is also the subject of the documentary Chiara Ferragni – Unposted, which will be presented on 4 September at the Venice Film Festival, has worked together with the editor Silvia Grilli on the creation of the issue: from the fashion pages, in which she also poses for the photographer Yu Tsai in a shooting in Los Angeles, to interviews, news and current affairs features, as well as the beauty and travel sections, with an open and inclusive approach to the latest trends.

«For some time Grazia under my editorship has had a special relationship with female digital entrepreneurs. We were the first to launch a team of influencers when the fashion establishment had not yet understood their significance. We were also the first to organise – along with Chiara Ferragni’s The Blonde Salad – an exhibition on the revolution provoked by street style in the world of fashion,» explained Grazia editor Silvia Grilli. «I have a long-standing and consolidated relationship with Chiara so, to coincide with the presentation of the documentary film about her life at the Venice Film Festival, I asked her to work with us as guest editor on a special issue, and she enthusiastically accepted. So here we are with this special edition of Grazia dedicated to women with power, features on the most pressing issues of the moment and, of course, Chiara’s world: her passions, her fashion, her commitment and, also, the film about her life. We have also involved five other international editions of the magazine who have joined us on this adventure.»

«When Silvia Grilli, the editor who first believed in me and put me on the cover five years ago – the realisation of a dream – asked me to be the guest editor of an issue, I wasn’t sure I would be up to the task. So we worked together on this issue to remind everyone to follow their dreams, also, even especially, when they fly in the face of other people’s judgements. And for me this has been another dream come true,» declared Chiara Ferragni.

A collector’s issue, of more than 200 pages, that pays homage to the talent, ambition and style of women through portraits of special women to be inspired by, and presented in the words of exceptional reporters, starting with Chiara Ferragni herself, interviewed by Teresa Ciabatti, along with other outstanding figures such as Facebook chief operating officer Sheryl Sandberg, television host, actress and producer Oprah Winfrey, the creative director of Dior Maria Grazia Chiuri, Italian astronaut Samantha Cristoforetti, the artistic director of Givenchy Clare Waight Keller, and actress Margot Robbie.

The features of the week also include a special on digital bullying, an issue to which both Silvia Grilli and Chiara Ferragni are particularly committed, and a survey on how our diet will change in the future, due to new technologies and environmental sustainability.

The new issue of Grazia also gives space to Chiara Ferragni’s passions, objects of desire and favourite places, which she has selected for readers from among her most loved places in Milan, Los Angeles, Paris and London. There will, of course, also be beauty advice, with a feature on highlighters, one of Chiara’s cosmetic passions, and a classification of the latest red carpet looks, commented on by Chiara Ferragni herself.

The special issue has attracted great interest also in terms of advertising sales as this editorial initiative has been well received by a number of clients resulting in revenues that have almost tripled.

This four-handed project has made it possible to bring together the values that Grazia has championed for more than 80 years, accompanying generations of women with a unique formula that combines fashion, news and current affairs, which has consequently cemented the privileged relationship that the brand has always had with the digital world, social media and fashion influencers, now a fundamental element of the fashion system.

Today Grazia’s communication platform in Italy can count on the circulation of 156,000 copies (Source: Ads, monthly average Jan-May 2019) and 785,000 readers (Source: Audipress 2019/I), the web site Grazia.it, has 3 million unique users per month (Source: Audiweb, monthly average Mar-May 2019), social media channels with a reach of 14 million, special events, the Factory of influencers and the creative agency Grazia Creative Lab. The global multichannel system Grazia International Network every month reaches an overall community of 15 million readers, with a monthly circulation of 10 million copies, and 35 million unique users, as well as over 15 million followers on social media.

The launch of this new issue of Grazia will be supported by an advertising campaign planned across print, radio, web, social and DOOH.

Grazia will be available on newsstands from Thursday 29 August at the price of €2.

Grazia sarà in edicola da giovedì 29 agosto al prezzo di 2 euro.

Grazia, the leading 100% Italian fashion magazine, with 20 editions around the world, is contributing its 80 years of experience in the fashion sector to a new project developed in collaboration with Riccardo Ruini, the creative director of numerous campaigns for some of the most prestigious international brands. The project, which is called Grazia Creative Lab with Riccardo Ruini, will be a laboratory for the production of communication content in the service of fashion and luxury brands.

Grazia Creative Lab with Riccardo Ruini will offer companies creative solutions for advertising campaigns that can run across different media.

“With Grazia Creative Lab we want to provide companies with content that is able to excite and enthuse people, our extensive knowledge of readers, celebrities, models, photographers and the privileged relationship we have developed with them. With our accumulated experience and the speed with that characterises us, we can construct content to match the needs of companies,” declared Silvia Grilli, editor of Grazia.

“Grazia Creative Lab is the result of a desire to satisfy the needs that many brands have today to communicate in  a complete, rapid and effective way with a formula that is economically manageable. My task will be to ensure quality and innovation, precisely in the way that great chefs develop collaborations between brands and talent,”  declared Riccardo Ruini, creative director.

The project will also enhance the Grazia Italia system,  a dynamic, contemporary communication platform, with a magazine with 805,797 readers, up 9% since the last survey (Source: Audipress 2018/III), the web site Grazia.it, with a monthly average of 3.1 million unique users (Source: Audiweb December 2018), its social channels, which reach of 10 million users (Source: Facebook Insight February 2019), special events, the Influencer Factory, and now also creative agency.

Evolution has always been a characteristic of the Mondadori Group brand, which, over its 80-year history, has distinguished itself for its ability to perfectly capture and reflect the essence of the times. It anticipated the revolution of social media and the role of fashion influencers, now fundamental components of the fashion system. And it has won over a new generation of readers, also through its timely and authoritative news coverage, providing space for investigative journalism, without fear of swimming against the tide. All of this has made it possible to reinforce the link between its community of readers and the world of fashion and beauty that revolves around the magazine.

Grazia Creative Lab with Riccardo Ruini was presented today by the editor of Grazia Silvia Grilli, the general manager of Magazines Italy of the Mondadori Group Carlo Mandelli and the creative director Riccardo Ruini, with a roundtable discussion about the creative process, the new codes of communication and the role of endorsers, with observations from the chef Andrea Berton, a Grazia contributor, who talked about the creative side of being a great chef, and the showgirl Melissa Satta, who spoke of her experience as the face of a number of advertising campaigns and the evolution of image.

Grazia, the Mondadori Group weekly edited by Silvia Grilli and point of reference for fashion and a voice for news-related issues, presents Future – Made in Grazia, a collectors’ edition entirely dedicated to the future: what fashion, art, design, technology, architecture has in store for us, and the new scenarios that characterise all aspects of our lives.

After having celebrated Italian talent and beauty in the previous collectors’ issue, this new special  edition looks at the future through the words and images of some of the most innovative, experimental and visionary protagonists. A splendid coffee table book, in Italian and English, available from newsstands and selected bookshops from 19 February in Italy, in major European capitals and in New York.

“The world around us has changed very rapidly,” observes Silvia Grilli in her editorial. “We are both players and spectators of the digital revolution that is transforming our lives. Human intelligence is no longer exclusive and is ceding space to artificial intelligence. Female and male are losing their monopoly as non-binary emerges, the third sex option already on enrolment forms in American schools allowing non-binary people who do not identify as female or male, or feel that they are a combination of both.”

But that’s not all. Beauty, also for models, will increasingly be less a question of proportions and much more to do with commitment and activism, as discussed by two protagonist like Ruth Bell and Nicole Atieno. Women will finally have to claim full autonomy, as the great Serbian artist Marina Abramovic says. Meanwhile, the cinema will increasingly engage with civil rights issues, as the Oscar-winning director Barry Jenkins suggests. And a new ecological consciousness will develop through brand new projects to protect the environment, as the environmental artist  Anne de Carbuccia  explains in her intense reportage.

Also the spaces and objects of our life will change. As Carlo Ratti, one of the great scholars of innovation as applied to urban spaces explains, the ideal city will be one where allotments and gardens will replace car parks. Design materials will be cultivated as living organisms and no longer as industrial products, as the international designer Patricia Urquiola shows. While art will explore the imaginations of black artists, of all genders, that until now have not received the recognition they deserve, as can be seen from the work of painter Elizabeth Colomba.

But what are we to do with all this future? Will we be able to handle our second identities constructed for the digital communities where we have found an escape from routine? What will happen to our data, our videos, our photos, all of which will remain forever in the endless ocean of the web? Will we be able to control artificial intelligence? And where will the new limits be in a real world that wants to erect walls but on the web knows no frontiers?

These and other questions are addressed by the protagonists of Future – Made in Grazia, with stories, interviews and stunning images able to give us an advance peek at the great revolutions of a future that is very near and affects us all.

Published in Italy since 1938, Grazia is today the only  100% Italian fashion magazine distributed around the world, from France to Great Britain, and from Mexico to China and Australia. It is a brand that has managed to accompany generations of women thanks to a unique formula that combines  fashion, beauty and current affairs. News, investigations and background on issues of the greatest interest, along with exclusive features, a visionary style in the shots of great photographers and interviews with world-famous personalities, thanks to an ongoing dialogue with major players on the international scene and a privileged relationship with celebrities, top models and designers.

Grazia, the Mondadori Group magazine edited by Silvia Grilli, is kicking off the new year with an exclusive event The night is Young and a special issue dedicated to the most influential protagonists of the under-26 generation.

The evening organised by the weekly, which is renowned as the interpreter of Italian style and fashion and the most qualified point of reference for Made in Italy,  will take place on 17 January in Milan with the singer and rapper Baby K as the protagonist of a meet & greet with readers, users, followers and fans.

Following this, Baby K will perform an exclusive showcase featuring some of the hits that have generated 16 platinum discs. The new album ‘Icon’, released in November, includes the hits ‘Voglio ballare con te’ feat. Andrè Dvicio, ‘Da zero a cento’ and the latest single ‘Come no’.

To coincide with the event, a special edition of Grazia will be on newsstands dedicated to the talent of new generations, those born between the end of the 1980s and the beginning of the 2000s: in other words, those who are always connected and without borders.

The cover girl will be Lele Pons, the much-clicked Venezuelan YouTuber (her “Celoso” has had more than 190 million views on YouTube) and star of Instagram with 31 million i followers, as well as being the special guest of the The Night is Young, who will talk to Silvia Grilli about the secrets of her success.

In the issue, on newsstands from 17 January, Grazia readers will find 12 young talents presented by people who know them well and are inspired by them, including, for example, Bebe Vio as seen by the Paralympic athlete Giusi Versace or actress and singer Matilda De Angelis as seen by Giuliano Sangiorgi from Negramaro. But also Spanish photographer Coco Capitan – who has produced advertising campaigns for Gucci interviewed by writer and YouTuber Francesco Sole and the 23-year-old actress Benedetta Porcaroli as seen by her colleague Alice Pagani (both of whom star in the TV series Baby that deals with high school students).

Plus, two exclusive fashion features dedicated to the young generations, with advice about style and elegance and previewing upcoming trends.

With this initiative, Grazia confirms its role as a dynamic contemporary communication platform, present in the publishing scene not only with the magazine (with a readership di 738,000, Source: Audipress 2018/II), on the web (with a monthly average of 3.000,000 unique users, Source Audiweb October 2018) and on social networks (with 10 million people reached, Source Facebook and Instagram Insight, December 2018) but also as a brand that creates content and special events.

The sponsor that have contributed to the realisation of The Night is Young are: Fracomina and milk­_shake.